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MEDIA LITERACY INITIATIVE : 3 SEARCH WEB

3 OPEN WEB SEARCH AND EVALUATION

In this section you will gather information on the open web for your research topic.

  1. Identify keywords and phrases to search on the Open Web using Google. See more information below on using keywords and phrases to search.
  2. Go to Google Advanced Search and fill out as many of the fields as you would like to refine your search.
    • Using the site:domain.com feature, type your search directly into Google using .gov, .edu, youtube.com, and pbs.org. Save sources, like videos, webpages, images, articles, or interviews. Try to diversify the types of information sources you collect. 
  3. As you collect Open Web sources, save them into your Zotero folder using the web browser connector. If you are not on your computer, copy links to the pages you visit in email or a cloud based document you can access later, and when you are at your computer log-in and upload the website information into your folder.
  4. Please collect at least five resources. Using Zotero create a bibliography in APA, MLA, or Chicago style out of the sources you collected into your folder (right-click on your yellow Zotero folder --> "Create bibliography from collection --> select the citation style). Upload it as a PDF or Word doc below.
  5. For the last step, select one webpage or document you found and complete the evaluation form below.

SEARCHING THE WEB VIDEO

KEYWORDS AND PHRASES

To prepare for your initial search on the open web, you will need to come up with keywords and related keywords to locate information. Using your concept map from the first activity, develop a list of keywords. Keywords should be single terms for short phrases, and they should not include articles of speech like as, a, an, or the. Generally keywords should not include conjunctions, such as and, but, or, nor, for, so, unless they are part of a search phrase. For now we want to focus primarily on a list of specific nouns--a person, place, or thing. Here is an example keyword list from a concept map on anarchy:

  • anarchy
  • "Occupy Wall Street" 
  • "David Graeber"
  • authoritarian
  • capitalism
  • "social reform" 

You will notice that when more than one term was used, the words were placed in quotes, for example the phrase "Occupy Wall Street" is the name of a specific movement. By using quotes around the phrase, it tells Google and other search engines to look for those exact words in the order. Using quotes also helps when searching for names of people or concepts like "social reform." Using quotations is useful when you want to intentionally limit the search to a specific title, name, or concept that includes more than one word. Otherwise, use keywords independently when searching and crafting your research questions. 

THINKING CRITICALLY ABOUT WEB SOURCES

While you look at these web sources, start to consider aspects of bias and the authority of the author or organization.

Are the authors being objective? Is there a potential motivation? Approach these sources with a critical eye.

SEARCH THE OPEN WEB STRATEGICALLY

OPEN WEB EVALUATION ACTIVITY AND UPLOAD