Researching a Market

Web-based tool from the geographic information system market leader ESRI, offering the ability to create maps, infographics, or reports from business, crime, demographic, lifestyle, behavioral, consumer spending, and U.S. traffic data. Contains data and reports for more than 135 countries, designed to inform market planning, site selection, and consumer segmentation decisions. Registration required for access.

An online (no software installation needed) U.S. national data and mapping tool and analytics platform with multidisciplinary applications for college students and faculty. It is used in undergraduate and graduate curricula and research related to social sciences, urban studies, real estate and housing analysis, community and economic development, public administration, public health, policy and political science, education, business, economics, statistics, and geography, among others. Users can leverage thousands of U.S. data indicators in PolicyMap to perform demographic and socioeconomic analysis, from a neighborhood census block group in many cases, up to a national level, as well as create custom regions, for their research and studies.