Market or industry research should have the size, growth, and forecast for an industry. It should also include the major market participants and share of market.
Below are listed the Market / Industry research databases available at Drexel.
Market research and analysis, including information about brands, companies, and consumers, plus supporting data. Market categories include: beauty and personal care, drink, food, foodservice, health and wellbeing, household, lifestyles, retailing and apparel, technology and media, and travel. Users must create a username and password within Mintel Academic. This database is not available to alumni or visitors. Drexel's Mintel Academic subscription includes U.S. content only, plus some international reports. Alternate Link
